JULIE FOWLER MARKETING

 

 

 

 

MEET JULIE

Julie Fowler provides strategic marketing and is a qualified marketing professional with over 20 years' relevant business and hands-on marketing experience. Her mission is to help and support entrepreneurs and small businesses to grow. Her clients are low on cash and marketing know-how and need part-time resources and capabilities.

 

Julie says:

 

'Marketing is not just about promotions – its role is to protect, support and communicate. One of the business benefits of having an audit carried out on your marketing activities, for example, is that it provides an analysis of your customers. Knowing more about your customers and their behaviour, can help you make better decisions about how and where to target your marketing messages, and get the most out of your budgets.’

 

Julie is passionate about marketing and has a wealth of relevant business and hands-on B2B marketing experience gained from working for PR and media companies (including Virgin), US management consultants and a global asset management consultancy, whose projects spanned across multi-sector industries including oil and gas, petrochemicals, utilities (electricity and water), transport and facilities management.

 

She's been responsible for developing and delivering strategic marketing plans, creating social media policy and delivery, e-marketing, direct mailing, SEO, website development and launch, creating advertising campaigns, infographics,

organising product launches, event management, PR and branding.

 

 

JULIE FOWLER MARKETING'S BLOG

 

 'The Marketing Mix: How to apply one of the best business and marketing tools'

 

 'Segmentation, Targeting, and Positioning: Sending better and more effective communications that get results' 

 

'7 Benefits of Marketing Planning'

 

 

RECOMMENDED EXTERNAL RESOURCES

 

CIM Marketing Expert

 

 

 

 

 

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