So many businesses just do marketing communications. However, if you don't have a strategy behind these activities they will not work.
If you want your business to be more competitive, you need to take your goals and objectives into account and put your customers at the heart of your business. A marketing strategy takes these into account and will enable you to make better decisions about which marketing channels to use and where and how to compete.
Want to find out more about how a strategic marketing approach can help your business?
Over 50% of companies don't have a marketing marketing plan.
If you make the decision to develop a plan, it means that you are taking your business seriously and are putting some real intention behind your marketing activities, and you will know where you want to go to and how you are going to get there.
So do you need some help developing a marketing plan detailing what to say to your customers, when and how?
Are your marketing activities working for you? If not you need to review your current marketing activities now, and need some analysis of your customers and competitors.
A marketing audit will tell you where you are now and help you make better decisions going forward.
So do you require an objective review of your current activities etc, so that you can make better decisions to protect your business in the future?
How do you currently decide which marketing channels tools to use to promote your business?
If you don't have a strategy you will not make the best decisions and waste your marketing budgets on the bad choices and they will not work. A marketing strategy drives the decisions-making around which channels tools to use, so you make the right decisions.
Do you need some expert advice in this area or need some help delivering your marketing activities?
m: + 44 (0) 7899 916957
t: + (0) 1635 741271
Skype: Julie Fowler